Real Madrid World

Real Madrid World
Sports & Entertainment
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The Real Madrid World experience goes beyond the typical concept of an attraction, captivating football fans by immersing them in thrilling contexts and scenarios that combine entertainment, storytelling, and interactivity.

 

It not only offers enjoyment and surprise but also creates an unforgettable experience that draws visitors into the rich history and achievements of Real Madrid, fostering a deep and lasting connection to the club’s legacy.

 

Our audiovisual project delivers a diverse array of attractions that merge linear production techniques with innovative design.We were responsible for conceiving and developing all media content of two attractions, Factory of Dreams and Road to Victory, while also managing the coordination and integration of the audiovisual equipment across the entire experience.

 

Our aim was to transcend the boundaries of traditional football exhibitions, offering visitors immersive journeys that embody Real Madrid’s pioneering spirit and global prestige.

 

Our role encompassed audiovisual content creation, AV hardware coordination and system integration, experience design and narrative development, as well as technical supervision and installation support.

Client Dubai Holding Entertainment
Year 2024
Area of specialization Sports & Entertainment
Theme Sport Experiences, Interactive & Multimedia Experiences, Edutainment
Location Asia, Middle East
Surface

1,500 m²

Scope

Audiovisual content creation (linear productions), AV hardware coordination & system integration, Experience design & narrative development, Technical supervision & installation support

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